Right Now: Making magical ideas real businesses

We are helping a Nigerian businessman envision an international online art gallery called Kamzigi, dedicated to carefully-curated, original African contemporary art created by emerging and established artists.

We are brainstorming ways to capture the spirit of modernism in Africa, develop a vibrant, evocative brand, build out an open-source, cloud-based digital commerce platform, create a user-friendly, responsive website, grow a social media presence, and launch with a credible voice.

Right now: Understanding your customers

Through interviews and research for one of our clients, a manufacturer of real-time data infrastructure application software, we developed six user personas, including "Nitin New Customer" above.

The six personas helped us better understand customer and prospect pain points, behavior patterns and goals. We used this information to develop and align UX/UI, branding, messaging and content.

Entrepreneur fills a unique need and keeps growing

According to Marketplace, Tristan Walker, whose resume included time at Foursquare and the venture capital firm Andreessen Horowitz, has released his first product line, the Bevel Shave System. Bevel products are geared to people of color and answer an unmet demand.

Walker states, "We wanted to ensure that our products...were presented with as much dignity as other products within that aisle". They even offer a military discount. The brand, messaging and packaging are on point. Nice work.

Right N0w: Building an enterprise website with a brand point of view

Ground up development of the new Osisoft.com website, including visual and verbal branding that explains how a single data infrastructure transforms operations across the enterprise. Website development, strategy, branding, messaging, content development, copy, UX/UI, design, personas, Web CMS implementation planning for Essent sensor-based operational intelligence client.

Right Now: Launching new products

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For Indigeny Reserve, handling naming, identity, brand strategy, branding, content, packaging design and design extensions, TTB, CCOF and packaging production management for Essent craft alcoholic beverage company and distribution strategy.

Paradise distilled. Indigeny Reserve’s™ estate-crafted apple brandy is 100% organic and sustainable. The equilibrium between liquid and vapor creates magic, using 18-foot-high, 19-plate double copper-pot stills and an oak barrel-aging chamber. Produced in small batches. Sonora, California.