According to Marketplace, Tristan Walker, whose resume included time at Foursquare and the venture capital firm Andreessen Horowitz, has released his first product line, the Bevel Shave System. Bevel products are geared to people of color and answer an unmet demand.
Walker states, "We wanted to ensure that our products...were presented with as much dignity as other products within that aisle". They even offer a military discount. The brand, messaging and packaging are on point. Nice work.